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Crack the Middle of the Funnel: Sales Collateral That Converts

Crack the Middle of the Funnel: Sales Collateral That Converts

Crack the Middle of the Funnel: Sales Collateral That Converts

Jennifer Keck

Apr 35 min read

Dublin, Ireland

Dublin, Ireland

How to Learn Irish for Free in 2025

Jennifer Keck

Mar 153 min read

A woman drafting a prototype of a mobile phone.

A woman drafting a prototype of a mobile phone.

Why Copywriters Should Steal the Product Design Mindset

Jennifer Keck

Feb 265 min read

5 Black Creatives Who Transformed Advertising

5 Black Creatives Who Transformed Advertising

5 Black Creatives Who Transformed Advertising

Jennifer Keck

Feb 44 min read

Data Storytelling in Sustainability Reports: 6 Lessons from Customer Engagement

Data Storytelling in Sustainability Reports: 6 Lessons from Customer Engagement

Data Storytelling in Sustainability Reports: 6 Lessons from Customer Engagement

Jennifer Keck

Jan 314 min read

Why Green Marketing Fails (And How to Fix It)

Why Green Marketing Fails (And How to Fix It)

Why Green Marketing Fails (And How to Fix It)

Jennifer Keck

Jan 186 min read

Balancing Copy and Design: Key to Effective Marketing

Balancing Copy and Design: Key to Effective Marketing

Balancing Copy and Design: Key to Effective Marketing

Jennifer Keck

Jun 28, 20241 min read

How Design Principles Improve Copywriting Effectiveness

How Design Principles Improve Copywriting Effectiveness

How Design Principles Improve Copywriting Effectiveness

Jennifer Keck

Jun 17, 20241 min read

How to Write SaaS Marketing Copy That Doesn't Suck

How to Write SaaS Marketing Copy That Doesn't Suck

How to Write SaaS Marketing Copy That Doesn't Suck

Jennifer Keck

Jun 10, 20241 min read

6 Lessons in Customer Experience from "Curb Your Enthusiasm"

6 Lessons in Customer Experience from "Curb Your Enthusiasm"

6 Lessons in Customer Experience from "Curb Your Enthusiasm"

Jennifer Keck

Jun 6, 20241 min read

3 Email Scripts To Enhance Your Content Strategy

3 Email Scripts To Enhance Your Content Strategy

3 Email Scripts To Enhance Your Content Strategy

Jennifer Keck

May 31, 20241 min read

Case Studies vs. Customer Stories: Which Should You Choose?

Case Studies vs. Customer Stories: Which Should You Choose?

Case Studies vs. Customer Stories: Which Should You Choose?

Jennifer Keck

May 28, 20241 min read

7 Underused Customer Engagement Tactics You Should Try Today

7 Underused Customer Engagement Tactics You Should Try Today

7 Underused Customer Engagement Tactics You Should Try Today

Jennifer Keck

May 21, 20242 min read

From Layoff to Launch: How I Built a Successful Freelance Copywriting Business

From Layoff to Launch: How I Built a Successful Freelance Copywriting Business

From Layoff to Launch: How I Built a Successful Freelance Copywriting Business

Jennifer Keck

May 13, 20241 min read

5 Key Strategies to Craft Engaging B2B Copy

5 Key Strategies to Craft Engaging B2B Copy

5 Key Strategies to Craft Engaging B2B Copy

Jennifer Keck

May 6, 20241 min read

Tongues of Tradition: AAPI Heritage Month Spotlights Endangered Languages

Tongues of Tradition: AAPI Heritage Month Spotlights Endangered Languages

Tongues of Tradition: AAPI Heritage Month Spotlights Endangered Languages

Jennifer Keck

May 1, 20242 min read

5 Tips for eLearning Localization Success

5 Tips for eLearning Localization Success

5 Tips for eLearning Localization Success

Jennifer Keck

May 8, 20204 min read

5 Ways to Practice Speaking Spanish Without Leaving Home

5 Ways to Practice Speaking Spanish Without Leaving Home

5 Ways to Practice Speaking Spanish Without Leaving Home

Jennifer Keck

Apr 24, 20202 min read

How Localization Helped a Dental Office Get 200 New Calls a Month

How Localization Helped a Dental Office Get 200 New Calls a Month

How Localization Helped a Dental Office Get 200 New Calls a Month

Jennifer Keck

Apr 22, 20206 min read

How to Ensure a Successful Video Remote Interpreting Session

How to Ensure a Successful Video Remote Interpreting Session

How to Ensure a Successful Video Remote Interpreting Session

Jennifer Keck

Mar 16, 20202 min read

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